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La Rosa Holdings introduces Bitcoin payments for real estate agents in the US

La Rosa Holdings will enable over 3,000 real estate agents in the U.S. to receive commissions in Bitcoin and other cryptocurrencies, addressing the rising demand for alternative payment methods. The company reported a 155% revenue increase, reaching $51.7 million in the first nine months of 2024, and plans to implement a 2% fee for crypto payments. Major retailers have already adopted Bitcoin payments, and the digital asset ecosystem is projected to reach a value of $1.83 trillion by 2030.

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